WWE does have to take a little blame for what is going on. They simply do not understand that the fans do not want to see the hulking giants anymore. They want to see the "everyman" the "speak truth to power" and the "all-in" type wrestlers as their title holders. Daniel Bryan moved the ratings and had people doing "Yes" chants on ESPN. Instead of building on this WWE tried to force Bautista down the throats of the people. They bring back Lesnar, and see the recent reactions to Roman Reigns. He is not going to get over anytime soon. And worse yet they are going back to a Cena-Lesnar rematch. Bad call.
I personally would have not put the belt on Lesnar. I would have built up Lesnar's mercenary angle and had Lesnar work Cena over so bad that he was half dead. I would have had Lesnar DQed for failing to heed a ref's warning over and over and after multiple F5's, Seth Rollins walks out, cashes in the brief case and Lesnar stops Ambrose, and new champ is Rollins.
Still, if putting the belt on Lesnar is good for business, fine. You cannot go back to the well with Cena-Lesnar. Since Lesnar has to defend at night of champions, he needs someone. But again, Reigns is not the guy. Reigns should feud now with Rollins. He should be furious after what Rollins did Monday to Ambrose, and they should start fighting with a match at Night of Champions. It makes good logical sense and is a nice progression for both men. Orton could easily turn face with a feud against the Authority that is already been hinted. Kane vs. Orton then makes sense too. Since Wyatt won against Jericho, it makes since to have a third match, so Jericho vs. Lesnar is out. There is really no one on the roster ready for Lesnar. You might could do Orton vs. Lesnar, but I don't think people are going to be too excited about that match up. Orton needs some serious rehabilitation before people care about him as a baby face, and he just lost his last feud.
In a world where money was no object and neither was pride, the choice that would create buzz and probably some PPV buys would be Goldberg. I am not a fan of Goldberg, but he did beat Lesnar in their last match. If Lesnar sent out an open challenge to anyone man enough to face the Beast, and Goldberg walked out the place would probably erupt. Lesnar has to win that match in my opinion, so I doubt Goldberg comes back for that, but maybe he would sign a contract for two PPV's if he was promised a win over HHH at the next one and a screw job lose to Lesnar at Night of Champs. Maybe. But this would be expensive and I don't think that is what WWE wants right now.
If they do the rematch, I don't see how Cena should win, but it is also hard to see the reason for doing it again unless Cena wins. So, I guess the best option would be for Lesnar to not defend, but that defeats the purpose of Night of Champs. Perhaps a returning Kurt Angle would draw interest. Or Sting, but Sting should be protected for the Undertaker. Perhaps now would be the time to get Bautista back on the phone. No one on the roster right now makes good sense or good business. Which does leave one the option of giving the NXT champ a title shot. You would need other things to carry the show, but at least you could make a story out of NXT getting a title shot. Or you could do the unthinkable and bring KENTA right to the top. KENTA would generate buzz and might sell tickets. KENTA would need to win that match. There is no way WWE does that, but I would rather see WWE take a chance on KENTA than another rematch PPV.
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